Remember Printed Brochures?
Category: Digital Marketing
Published: 30/10/2018

Remember the fact that 99% of them went straight in the “round filing cabinet” A.K.A the bin.
When we reviewed all those 4357 websites last month, we not only found a lot of Blah Blah Woof Woof and numerous Templates of Doom, we also found that the vast majority of websites were just glossy brochures which did little else but preach to the converted.
In many more cases they just reflected the company back at themselves and said nothing of any substance/meaning to the actual target market of the business.
Websites like that are mostly destined for the cyber version of the round filing cabinet. They are useful only to give contact details and perhaps to back up a message that has been delivered in some other way.
In short – they do not sell and they do not engage with potential customers and users in meaningful ways.
Using a game changing tool like the web for brochureware is like hiring an F1 Pit crew to check the oil and wipe your windscreen.
We specialise in websites that can do so much more than just paint a pretty picture.
We help our customers engage with their customers and drive enquiry rate growth of up to 83%.
We don’t do brochureware – we get results.
Contact us now to find out how we can help your website connect with your customers more effectively.
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